About communication

“The single biggest problem with communication is the illusion that it has taken place.”

George Bernard Shaw (1856-1950)

George Bernard Shaw

George Bernard Shaw was an Irish playwright, socialist, and a co-founder of the London School of Economics. Although his first profitable writing was music and literary criticism, in which capacity he wrote many highly articulate pieces of journalism, his main talent was for drama. Over the course of his life he wrote more than 60 plays. Nearly all his plays address prevailing social problems, but each also includes a vein of comedy that makes their stark themes more palatable. In these works Shaw examined education, marriage, religion, government, health care, and class privilege.

He is the only person to have been awarded both a Nobel Prize for Literature (1925) and an Oscar (1938). The former for his contributions to literature and the latter for his work on the film “Pygmalion” (adaptation of his play of the same name). Shaw wanted to refuse his Nobel Prize outright, as he had no desire for public honours, but he accepted it at his wife’s behest. She considered it a tribute to Ireland. He did reject the monetary award, requesting it be used to finance translation of Swedish books to English.


About Well-Crafted Messages

“Regardless of the changes in technology, the market for well-crafted messages will always have an audience”


Steve Burnett
The Burnett Group

Steve began Burnett Group in 1979 to provide the financial community with high-quality marketing communications. The firm pioneered the industry’s first interactive marketing communications effort in 1988. Steve was a visiting instructor of Visual Design at Pratt Institute from 2005-2007.
Graduate of University of Iowa and Grinnell College; MS in Communications Design, Pratt Institute





About Learning Technical Writing

“By three methods we may learn technical writing: First by education, which is noblest; second by methodology, which is easiest; and third by planting your butt in a chair and pecking out the damn document, which is the bitterest”



Andrew Plato
President / CEO of Anitian Enterprise Security

 Andrew Plato is the chief executive of Anitian and responsible for overseeing all operations. Mr. Plato is also responsible for architecting the services and solutions Anitian provides to customers. Mr. Plato also provides the philosophical direction of Anitian, focusing on practical, pragmatic security solutions that empower businesses to do more.

Mr. Plato brings over twenty years of experience in information systems and security to Anitian. Prior to working for Anitian, Mr. Plato was a database developer and technical writer for Microsoft. Mr. Plato is best known for his involvement developing the BlackICE intrusion prevention system at NetworkICE from 1997-2000.

Mr. Plato is recognized nationally as a thought leader and innovator in information security. He routinely serves as keynote speaker at trade shows, industry events and professional meetings. Mr. Plato is a prolific author of white-papers, articles and reports which emphasize rational and reasonable ways to respond to security threats and risks. Mr. Plato’s articles have appeared in Information Security magazine, TechTarget, CIO and others. Mr. Plato has been quoted as an industry expert on MSNBC, CNBC, Fox News, TechTarget, Channel Insider and many other media outlets.

About Deadlines

“I love deadlines. I love the whooshing sound they make as they fly by”

This quote was used by Scott Adams in a Dilbert comic strip

Douglas Noel Adams (11 March 1952 – 11 May 2001)

Douglas Noel Adams
(11 March 1952 – 11 May 2001)

Douglas Noel Adams was an English writer, humorist and dramatist. He is best known as the author of The Hitchhiker’s Guide to the Galaxy, which started life in 1978 as a BBC radio comedy before developing into a “trilogy” of five books that sold over 15 million copies in his lifetime, a television series, several stage plays, comics, a computer game, and in 2005 a feature film. Adams’s contribution to UK radio is commemorated in The Radio Academy’s Hall of Fame.

About Self Doubt

“And by the way, everything in life is writable about if you have the outgoing guts to do it, and the imagination to improvise. The worst enemy to creativity is self-doubt.”

Sylvia PlathOctober 27, 1932 – February 11, 1963

Sylvia Plath
October 27, 1932 – February 11, 1963

Sylvia Plath  was an American poet, novelist and short story writer. Born in Boston, Massachusetts, she studied at Smith College and Newnham College, Cambridge, before receiving acclaim as a professional poet and writer. She married fellow poet Ted Hughes in 1956 and they lived together first in the United States and then England, having two children together: Frieda and Nicholas.

Plath is credited with advancing the genre of confessional poetry and is best known for her two published collections: The Colossus and Other Poems and Ariel. In 1982, she won a Pulitzer Prize posthumously, for The Collected Poems. She also wrote The Bell Jar, a semi-autobiographical novel published shortly before her death.



About the right word

“The difference between the right word and the almost right word is the difference between lightning and a lightning bug.”


Mark TwainNovember 30, 1835 – April 21, 1910

Mark Twain
November 30, 1835 – April 21, 1910

Samuel Langhorne Clemens  better known by his pen name Mark Twain, was an American author and humorist. He is most noted for his novel The Adventures of Tom Sawyer (1876) and its sequel, Adventures of Huckleberry Finn (1885), the latter often called “the Great American Novel.”

Twain grew up in Hannibal, Missouri, which would later provide the setting for Huckleberry Finn and Tom Sawyer. He apprenticed with a printer. He also worked as a typesetter and contributed articles to his older brother Orion’s newspaper. After toiling as a printer in various cities, he became a master riverboat pilot on the Mississippi River before heading west to join Orion. He was a failure at gold mining, so he next turned to journalism. While a reporter, he wrote a humorous story, “The Celebrated Jumping Frog of Calaveras County,” which became very popular and brought nationwide attention. His travelogues were also well received. Twain had found his calling.

He achieved great success as a writer and public speaker. His wit and satire earned praise from critics and peers, and he was a friend to presidents, artists, industrialists, and European royalty.

About the reader

“The reader…does not start by knowing what we mean. If our words are ambiguous, our meaning will escape him. I sometimes think that writing is like driving sheep down a road. If there is any gate opens to the left or the right the readers will most certainly go into it.”


C. S. Lewis29 November 1898 – 22 November 1963

C. S. Lewis
29 November 1898 – 22 November 1963

Clive Staples Lewis commonly called C. S. Lewis and known to his friends and family as “Jack”, was a novelist, poet, academic, medievalist, literary critic, essayist, lay theologian, and Christian apologist from Belfast, Ireland. He held academic positions at both Oxford University (Magdalen College), 1925–1954, and Cambridge University (Magdalene College), 1954–1963. He is best known both for his fictional work, especially The Screwtape Letters, The Chronicles of Narnia, and The Space Trilogy, and for his non-fiction Christian apologetics, such as Mere Christianity, Miracles, and The Problem of Pain.